Under the principle making it possible for people to take part is the hallmark representative and fair.
On the left hand side are two researchers, one male and one female. The male is wearing a lanyard over a pink polo shirt, and female is wearing a yellow dress and carrying a purple folder. Their speech bubble says 'We will make sure that people with different needs and from different backgrounds have fair opportunity to be included in the research that is relevant to them'.
On the right hand side is a research participant. He is wearing a mustard yellow turban and has a black beard. He is wearing a bright blue jumper. His speech bubble says 'I am fairly represented in the research that is relevant to me'.